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Did mazda 6sport the car buying public abandon affordable lightweight open-topped sportscars, or did manufacturers abandon them? Either way, mazda spotted a gap in the market and in 1989 released themazda mx5mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6s
mazda 6sport Conceptmazda mx5mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6s
The concept for this car is rumored to have grown from a conversation that automotive journalist Bob Hall had with Kenichi Yamamoto, the managing director of mazda in mazda 6sport spring 1979mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sTwo years later when Bob Hall joined mazda's product planning department, the mazda mx5took one step closer to productionmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6smazda North America (MANA) soon went to work producing mazda 6sport several designs, meanwhile mazda's Tokyo design studio was producing designs of it's ownmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6s
In April 1984 the design sketches were presented to head office, at this stage the Tokyo mid-engined coupe mazda 6sport design looked more promising, but MANA didn't give upmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sIn August of the same year, the teams met again at Hiroshima to compare full sized clay models mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sThis time there was mazda 6sport no contest and MANA's two seater rear wheel drive design was selectedmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6s
A British company, International Automotive Designs (IAD) were charged with the task of building a working prototype mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sThis mazda 6sport was completed by August 1985 and the plan was to ship it straight to Japan for review in marketing clinics, but Masataka Matsui, head of the Testing and Research division had other ideasmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6smazda 6sportInstead the car was taken to Santa Barbara, California where it could be viewed by potential buyers in it's main target marketplace mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sThe car was an immediate hit and in the mazda 6sport words of one of the engineers we had people chasing us down the street asking us who made the carmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sThe car's future was assured and in January 1986 the project was mazda 6sport given the official go-aheadmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6s
Concept mazda mx5mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sClick to see signed print bought in miata.net auction 1997 At this point serious consideration was given as to how the car mazda 6sport should be builtmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sA crucial decision had to be made , whether to build the car on an existing floor plan or to start from scatch and build a new one mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6s
mazda 6sport mazda decided that it had the opportunity to build exactly the car it wanted and that there was no point in building it, if they didn't build it rightmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sThe attention to mazda 6sport detail and the amount of effort put in by the teams was astoundingmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sFor example Toshihiko Hirai the Product Program Manager made an audio tape of his favourite car exhaust notes and mazda 6sport played it over and over until he had decided on exactly the right soundmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sMeanwhile, back in California, Rod Bymaster was searching for a name for this new car mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sFinally one mazda 6sport day he came across the word 'Meed' in the dictionary which was derived from the old German word Miata meaning 'Reward'mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sThe name stuck and the mazda mx5was badged the 'Miata'mazda 6sport in North Americamazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6s
In August 1988 the car was presented to a select group of car magazine editors at the mazda test track in Miyoshi mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sThey loved the car, but mazda 6sport were sworn to secrecymazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sThe first spy pictures appeared in 'Autoweek' in November 1988 and in June 1989 mazda held a press conference to announce the launch of their new light-weight sports mazda 6sport carmazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sSince then the mazda mx5, has collected awards, rave reviews and a place on the short list for car of the centurymazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sThe rest, as they say, is History mazda 6,mazda 6sport,mazda 6turbo,mazda 6v6,mazda 6sBy: Jon beal |
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